Graphics design is a profession in which professionals create visual content to communicate messages. Applying visual hierarchy and layout techniques, designers use typography and images to meet the specific needs of users and focus on the display logic of elements in interactive layouts to optimize the user experience.
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What is Graphics Design?
When you think of graphic design, do you think of advertising art? Flashy graphics on websites? Amazingly designed double page spreads in magazines? While these examples certainly fit the definition of graphic design, the term covers a lot of things: posters, infographics, book covers, product labels, logos, business cards, signs, website designs, mobile apps, user interfaces, etc. software; the list is long.
So what exactly is graphic design? Listing these examples of graphic design is a good start, but it doesn’t paint a complete picture. While it is not possible to cover the details and intricacies of the entire field of graphic design in a single article, this high-level overview will help you better understand this creative career field.
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What are the different types of graphic design?
Graphic design is all around us, which means there are a variety of graphic design fields and specializations. Each type of graphic design requires specific skills and techniques.
- Graphic design for visual identity.
- Graphic design for marketing and advertising.
- Graphic design for publications.
- Graphic design for packaging.
- motion graphic design
- Environmental graphic design.
- Illustration for graphic design
What are the elements and principles of graphic design?
Graphic design elements and principles include line, color, shape, space, texture, typography, scale, dominance and emphasis, and balance. Together they work to create visually appealing works of art that convey a message.
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- Colour
- Design
- Place
- Texture
- Typography
- Scale
- Dominance and
- Emphasis
- Balance
- Harmony
